Tag Actions

Tag Actions

Tag Actions let you change how specific wishlist elements behave based on product tags — without touching your theme code. It's one of the most flexible and underused features in Fish Wishlist.


How to access

Go to Fish Wishlist > Settings > Tag Actions and click Add Action.


How it works

Each tag action has two parts:

  1. The target — which element you're modifying (e.g. the Add to Cart button)
  2. The condition — a product tag that triggers the behaviour, or a wildcard * to apply to all products

Available actions

Add to Cart Button

Modify the Add to Cart button that appears next to each item on the wishlist.

Option What it does
Rename label Change the button text — e.g. show "Pre-order" instead of "Add to Cart" on pre-order tagged products
Disable button Button is visible but non-clickable
Hide button Button is not shown at all
Redirect after click Send the customer to a URL after clicking (e.g. back to the product page)
Run JavaScript Execute custom JS after the cart action — useful for custom cart properties or triggering other site events

Social Proof Widget

Hide the social proof widget on specific products.

Example: Tag coming soon products with coming-soon and hide the widget so you're not showing a wishlist count on products customers can't buy yet.

Wishlist Item — Hide Price

Hide the price on wishlist items.

  • Set a specific tag to hide price on certain products
  • Use the wildcard * to hide all prices across the entire wishlist — useful for stores that don't display prices publicly

Using wildcards

Instead of a product tag, enter * in the tag field to apply the action to all products on the wishlist. Useful for store-wide rules like hiding all prices.


Examples

Goal Action type Tag Setting
Show "Pre-order" on pre-order items Add to Cart Button pre-order Rename label → "Pre-order"
Hide button on sold-out items Add to Cart Button sold-out Hide button
Hide social proof on new arrivals Social Proof Widget coming-soon Hide widget
Hide all prices site-wide Wishlist Item * Hide price

Adding custom actions

Most of the tag actions in Fish Wishlist came from customer requests. If you need a behaviour that isn't listed here, contact support — we can usually add it.